Keyword Research Tips - What to Remember

Keyword research is something that can never be expected without a definitive guideline. With that in mind, this year's episode is about keyword research tips. In the past, we have discussed the general issues of search engine optimization and the general topic of keyword research. In this episode, we will try to go a bit deeper with keyword research. The key points to keep in mind during keyword research are some of the tips for keyword research.

Keyword Research Tips - What to Remember

Although the idea of ​​keyword research may seem pretty straightforward, it's not as simple as it used to be. It's not like I fixed certain keywords in my mind and optimized the website accordingly and got decent results. The matter is never speculative, there are so many keyword research tools in the market, without their help, it is not possible to do keyword research successfully. Regardless of the tools used, there are several things to keep in mind. And the key research tips on those topics.

Previous Search Engine Optimization Course's previous posts -

  1.  Search Engine Optimization - Basic Concepts
  2.  On-page optimization what and why
  3.  Keyword Research

Keyword Research Tips

Keyword Search volume

Any tool offers the advantage of knowing how many times a keyword is searched for a month. Search volume refers to the number of words searched in a keyword from different parts of the world, but a specific region-specific volume can also be seen. Before working with any keywords, the total search volume around the world should be considered to be satisfactory for your work. If not satisfying then it would be wise to not work with that keyword.

No matter how good your hat is, if that hat is dumped into a pond that has a few fish, then that little fish will probably be in your destiny, and even if someone else sits with you in the pond of that little fish, there is very little chance of getting your fish. In this case, if your content is considered to be a fish and if the reader is caught, then it is almost impossible to say that there is no chance of working for those keywords where very few people search. So you need to keep a close eye on the search volume.

Another point to note is that if a keyword's global search volume is at zero, it is difficult to say that it will never exceed the quota of a target. It may seem like a hoax, for example. It may not have been possible to find people who have searched for the Cricket World Cup in the 21st, even if someone did. But when the World Cup started in the 21st, only a few days later, the global search volume had risen sharply. That means that no one searches for keywords today, in the future, it may be that there are many people searching for it, but it is better not to do so than to work on such a topic. And the keywords that suddenly get weighed down may suddenly drop again. For example, after World Cup 20, very few people are looking for it.

If you are targeting people in a particular area and want your content tailored to them, then you must look at the local monthly search volume.

Keyword Competition

Competition is another important thing when doing keyword research. The usefulness of your work depends on how many others are working on the same or consistent keyword that you are trying to work with. If the compatibility of a keyword is too high, then it would be wise not to work on it, or else any keyword corresponding to the same subject should be working with less compatibility.

If you participate in an exam where only three students, including you, are not more likely to take your first place when you have 5 exams with you, are you more likely to take first place? Surely you would say that when three students in total, the chances are high. In fact, the fewer people you compete with, the more likely you are to stay ahead. Low Competition Keyword You will find very few contestants or zero contestants and in High Competition keywords, you will find millions of contestants, including most of them.

No matter how hard you try, you will never be able to come up with the "Google" keyword in the first place, no matter how old you are, everything will fail. There are many keywords that are not Highly Competitive or above Competition, those keywords cannot be worked on.

Keyword consistency

Before working with any keywords, you should think about whether the keywords you are researching are consistent with the topic of your website. By doing keyword research on something that does not go along with the content of your website, you will not be able to make such a profit. You should always look for consistency.

A potato dealer, he is selling potatoes online, now if he has created a potato website and does keyword research for his website then what is the point? If inconsistent, then this should not be done for him. Since his website is potato-centric, he should do research on potato-related issues, but in any case, if you need basic information about potato content, it is a completely different matter.

But one thing that must be looked at is the same keyword. If potatoes are the main keyword then sweet potatoes, round potatoes, etc. are compatible keywords with potatoes, so the main keywords, as well as other keywords nearby, should be noted.

Long-tail keywords

If you want to rank your website for the keyword "Bangladesh" you have to burn a lot less than if you want to rank your website for "Bangladesh Premier League 2013 Fixtures". The keyword of a word is a very common keyword that is being searched all the time in different search engines and there is a lot of competition. But the second keyword is a long one, called the Long Tail keyword. Very few people are competing for this in the first place. So it would be a lot easier to rank in the second than the first.

Although surprising to hear, patience is an essential part of keyword research. Without patience, success can never be achieved here. Everything is very patient with the Kerber Hub. It should not be done in haste, because the slightest mistake in your calculation can turn your entire labor into a labor force. So try to patiently research keywords.

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